Home HomeSwedenLivingWorld world_2_fill WorldBusiness BusinessSports sports-soccer SportsEntertainmentEntertain

Messi's cash cow for Miami

» Updated: 02 October 2024, 21:58

» Published: 02 October 2024

Messi's cash cow for Miami
Photo: Rebecca Blackwell/AP/TT

Since the Argentine world star Lionel Messi joined Inter Miami in mid-July 2023, the MLS club has more than doubled its revenue, reports ESPN.

The year before Messi joined Miami, the club generated 50-60 million dollars. In 2023, revenue increased to 120-130 million dollars, and in 2024, the club is expected to earn 200 million dollars, or approximately two billion Swedish kronor.

The increased revenue comes from a large number of sponsorship agreements, an unprecedented demand for tickets, and a successful sale of match jerseys and other souvenirs.

When Messi was recruited for 150 million dollars, the club, owned by, among others, David Beckham, expected it to pay off. Messi has also achieved sporting success in Miami, which, with several weeks to spare, became the first team to qualify for the playoffs in the American football league.

Tags
TTT
By TTThis article has been altered and translated by Sweden Herald

More news

Confirmed: Dream Group for Sweden in Nations League
1 MIN READ

Confirmed: Dream Group for Sweden in Nations League

Norwegian Olympic canoeist becomes World Championship swimmer
1 MIN READ

Norwegian Olympic canoeist becomes World Championship swimmer

Furious over Palestine banner at PSG match
1 MIN READ

Furious over Palestine banner at PSG match

The new venture a challenge: "I said no"
3 MIN READ

The new venture a challenge: "I said no"

Bayern Munich fan silent in the stands
1 MIN READ

Bayern Munich fan silent in the stands

Sprint star moves to Italy
1 MIN READ

Sprint star moves to Italy

Northug: Dreams of the podium in Vasaloppet
2 MIN READ

Northug: Dreams of the podium in Vasaloppet

Star Durant sank Larsson's Miami
1 MIN READ

Star Durant sank Larsson's Miami

From unknown to national team: "Cool thing"
3 MIN READ

From unknown to national team: "Cool thing"

NHL star McDavid back after injury
2 MIN READ

NHL star McDavid back after injury

After the Ridicule – Viral "Raygun" Gives Up
2 MIN READ

After the Ridicule – Viral "Raygun" Gives Up

CL success for the Swede: zero intact
2 MIN READ

CL success for the Swede: zero intact

Dark Night Start for Apelgren: "Damn, That's Awful"
2 MIN READ

Dark Night Start for Apelgren: "Damn, That's Awful"

Mings' brain fade - Club Brugge won on penalties
1 MIN READ

Mings' brain fade - Club Brugge won on penalties

No Breakthrough – Women's Crown Fell to Czech Republic
2 MIN READ

No Breakthrough – Women's Crown Fell to Czech Republic

Malmö fell in Istanbul – third defeat in Europe
2 MIN READ

Malmö fell in Istanbul – third defeat in Europe

McIlroy: Trump may be able to unite golf
1 MIN READ

McIlroy: Trump may be able to unite golf

Källberg's Giant Upset – Crushed the World Number One
2 MIN READ

Källberg's Giant Upset – Crushed the World Number One

Källberg's giant upset – crushed the world number one
1 MIN READ

Källberg's giant upset – crushed the world number one

Own goal not investigated as suspected match-fixing
1 MIN READ

Own goal not investigated as suspected match-fixing