Seven companies in the technology sector go by the nickname "The magnificent seven" – "the magnificent seven".
The group includes iPhone manufacturer Apple, e-commerce giant Amazon, Google owner Alphabet, Facebook owner Meta, software giant Microsoft, semiconductor manufacturer Nvidia, and electric car manufacturer Tesla. They have an "enormous significance" for the market, according to Bratt.
It can't be overstated. It's these seven companies that have carried the stock market upswing in the US over the past two years.
"Profit machines"
How each of the companies performs has significant implications for market sentiment, not just in the US. Four of the companies will present their quarterly reports next week.
They will make an incredible amount of money this quarter as well. They are profit machines, all of them, says Bratt and continues:
Since the market's expectations have also been successively raised.
The companies have a lot to deliver – much related to the "AI hype". The market has long been satisfied with hearing about large investments in AI, but now it wants something more concrete, according to Bratt.
When will the AI revenue come in? I think that will be the big question.
The American stock market sentiment affects the Stockholm Stock Exchange, but above all, it affects Swedish savers. The interest in investing in American stocks has skyrocketed.
We have an incredible amount invested in the US, both through stocks and global funds.
"At the forefront of AI leadership"
Semiconductor giant Nvidia is last out with its report, which may be the most significant.
Nvidia is really the epitome and symbol of this AI race, and is at the forefront of AI leadership, so it will be very important how the company performs, says Bratt.
They will surely show that there is still a very high demand for the new generation of chips. I think it will be a profit party there as well.
The cloud of worry concerns the stock price development. How long will the success wave continue? This applies especially to Tesla, with CEO Elon Musk at the helm, which has seen the company's stock price soar since his close ally Donald Trump won the presidential election.
But there are some question marks surrounding the company.
When will this cheaper car model that Elon Musk has said they will launch? How is it going with the robot taxi service? Still, there is very tough competition for electric cars, it's a tough industry.
Meta: January 29
Microsoft: January 29
Tesla: January 29
Apple: January 30
Alphabet (Google): February 4
Amazon: February 6
Nvidia: February 26
