On Friday afternoon, the verdict was announced in the Patent and Market Court in the high-profile case between Nelly and Shein, where Shein has been accused of stealing images from the clothing company's website to use in its own marketing.
Nelly had claimed a penalty amount of 500,000 kronor, which, according to the court, appears to be well-balanced and to which Shein has no objections.
Nelly had, however, claimed a running penalty as it was alleged that Shein was systematically copying Nelly's images. This claim is rejected.
Nelly will also have to pay the court costs for two of Shein's companies, a total of just over one million kronor.
"We welcome the part of the verdict that went our way, but are at the same time disappointed and surprised by the overall outcome. The fact that we are right in substance but still have to pay a large part of the opponent's court costs clearly shows that today's regulations are not sufficient to handle this type of player in the market," writes the company's CEO Helena Karlinder-Östlundh in a comment to TT.
Nelly's CEO writes that the company will analyze the verdict carefully and "decide on the next step, including the possibility of appeal, since this is a matter of principle that cannot be left unanswered."
