Villervalla's Gothenburg shop is at Haga Nygata 22. The children's clothing brand launched in Gothenburg in 2005 and quickly became a favourite, according to Visit Sweden. Its clothes are known for stars, stripes and other patterns. The shop offers clothing for newborns, toddlers and schoolkids, covering babies through school-age children. The designs are intended for everyday use as well as festive occasions, and Visit Sweden describes them as suitable for both boys and girls.

A visit is a chance to shop for children's clothes at the Haga Nygata address. The range described includes patterned garments for several stages of childhood, with designs intended for daily wear and special occasions. Villervalla also has an outlet at Landsvägsgatan 3. Haga Nygata 22 is the address specified for the Gothenburg shop.