Influencer Therése Lindgren is doing an EU special on TikTok and Instagram ahead of the upcoming EU election. There, she will interview Prime Minister Ulf Kristersson (M) and Opposition Leader Magdalena Andersson (S).
The aim is to increase knowledge about the election and boost voter turnout among the approximately one million Swedes who follow Lindgren.
"I think it's important to make politics accessible and relevant to everyone, especially for young people who don't recognize themselves in the traditional political format," she says in a press release.
In 2022, Therése Lindgren interviewed all party leaders ahead of the general election.