Our rule is that if it is a song that is mainly AI-generated, it does not have the right to be on the top chart, says Ludvig Werner, CEO of the industry organization IFPI, to the newsletter Musikindustrin.
"Jag vet, du är inte min" is the biggest Swedish hit of the new year, with five million streams on Spotify. But the artist does not exist and the song was partly created by AI. Journalist Emanuel Karlsten recently revealed that employees of a Danish record label were behind the production.
Spotify allows the song on its service, but it is not allowed to be included in the Swedish top charts, where it would probably have been number one. AI development has progressed rapidly in the music industry, and many musicians are strong opponents of the technology while others welcome it. IFPI admits it may have to rethink.
But we are humbled by the fact that we have to review and clarify our rules. It is not an easy line to draw, and it is not easy to police the boundaries afterwards either, says Ludvig Werner.
