Swedish stars welcome new TV
Photo: Anna Hållams/TT

Swedish stars welcome new TV guidelines to stop sexualizing female athletes

The European Athletics Federation has developed new television guidelines to stop the sexualization of female athletes. The decision is now being praised by Swedish stars.

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During the ongoing Swedish championships in Uppsala, the decision was praised by several female athletes, including long and triple jumper Maja Åskag.

Great. You should be able to feel safe when you go out and compete and not be objectified, she told SVT.

The European Athletics Federation and the European Broadcasting Union presented new guidelines for television broadcasts in June. Among other things, broadcasters are urged to avoid prolonged close-ups of specific body parts and low camera angles taken from behind or below.

High jumper Louise Ekman also welcomes the guidelines.

It's sports we're doing and nothing else, so that should be the focus as well.

In this story
AuthorTT News AgencyEnglish edition by Sweden Herald, adapted for our readers
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