Publisher 20-tal Embraces TikTok to Promote Emerging Poets

» Published: July 24 2025

Publisher 20-tal Embraces TikTok to Promote Emerging Poets
Photo: Richard Vogel/AP/TT

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The poetry magazine and publisher 20-tal are launching themselves on Tiktok and are investing in Tiktok poets. The first poet to take the step out onto the platform is the debutant Artur Bagheri.

According to 20-tal's publisher and editor-in-chief Madeleine Grive, the new poetry is a trend, and right now there is a demand for new poets.

We want to reach out, and poetry should be accessible and be where the young people are – namely on Tiktok, says to SVT's "Kulturnyheterna".

20-tal have since the 1980s published both debutants and future Nobel laureates.

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By TTEnglish edition by Sweden Herald, adapted for local and international readers

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