The water's sustainability is based on a single test conducted on a 16-year-old bottle. According to experts P4 Halland spoke with, the marketing is not "entirely ethical."
"I don't know how one dares to guarantee that there will be no change in water quality over the next 20 years," Kenneth Persson, professor of technical water resources science at Lund University of Technology, told P4 Halland.
The supplier Outmeals and the water producer Premiumwater, which are behind the product, say they rely on the testing that has been done, the quality of the packaging, and internal quality controls.
