Kent Concerts Boost Stockholm Hotel Bookings by 22 Percent

Kent's six concerts at the end of March have had a clear effect on hotel bookings in Stockholm.

» Published: March 25 2025

Kent Concerts Boost Stockholm Hotel Bookings by 22 Percent
Photo: Jessica Gow / TT

The occupancy rate has increased by 22 percent compared to the same days last year, writes the industry organization Visita, referring to figures from Benchmarking Alliance.

"When a quarter of a million people gather in the same place, it creates a significant impact on the local economy – not least for restaurants and hotels. It is a much-needed boost for companies in the tourism industry now in March, which has otherwise been a very tough month economically", says Thomas Jakobsson, chief economist at Visita, in a comment.

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By TTTranslated and adapted by Sweden Herald
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