E-commerce Drives March Surge in Clothing and Shoe Sales

After a weak February, the clothing trade turned upwards in March, shows the industry organization Swedish Trade's monthly Style Index. Above all, e-commerce is doing very well.

» Published: April 14 2025

E-commerce Drives March Surge in Clothing and Shoe Sales
Photo: Claudio Bresciani/TT

The total sales of clothes and shoes increased by 6.5 and 9.8 percent respectively compared to March 2024.

In e-commerce with countries, sales increased by as much as 21.2 percent, while the increase in physical stores stopped at 2.2 percent. Shoe sales rose by 10.4 percent.

According to Sofia Larsen, CEO of Svensk Handel, the fine spring weather may be behind this.

"We should be cautious not to draw too far-reaching conclusions about a single month, but of course hope that this positive trend continues going forward," she says in a press release.

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By TTTranslated and adapted by Sweden Herald
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