With seven months left until the World Ski Championships in Falun, it is still unclear which TV channel will broadcast the event. National team skier Edvin Anger hopes that SVT will open its wallet and buy the broadcasting rights.
Both SVT and Viaplay are good. But it is clear that it will reach a larger audience on SVT, and that would be positive for the sport, he says.
The reigning Olympic sprint champion Linn Svahn is of the same view.
It shouldn't be complicated to watch and it shouldn't be behind a paywall. That was my feeling during the World Cup this summer, for example, when as many people as possible can watch. That's when it becomes this public festival. Then people have to guess which channel I mean.
