AI-Generated Text Leads to Misleading Advertising Conviction

» Published: August 20 2025 at 03:01

AI-Generated Text Leads to Misleading Advertising Conviction
Photo: Fredrik Sandberg/TT

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A company that used an AI-generated text is convicted of misleading advertising by the Advertising Ombudsman. The text on the education company's website could be interpreted as that it is possible to train to become a nurse by reading courses with the company.

A private person reported and pointed out that the only way to become a licensed nurse is through a college education. The company agrees with the criticism and that the information was incorrect.

The reason for the error is that AI was used to generate the text. According to the company, the text was removed as soon as the error was discovered.

The fact that the error occurred due to AI technology does not change the Advertising Ombudsman's assessment.

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By TTEnglish edition by Sweden Herald, adapted for local and international readers
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