AI Greta Garbo stars in
Photo: SKF

AI Greta Garbo stars in commercial for Swedish industrial company SKF

Critics called the AI-assisted revival of dead actor Val Kilmer “ghost exploitation.” Now there’s also an AI version of Greta Garbo.

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"Top Gun" actor Val Kilmer's survivors agreed to have an AI version of Kilmer made, and so have Greta Garbo's relatives.

However, AI-Garbo was not created from film clips or still images of Greta Garbo - these are copyrighted. Instead, text prompts and an actor acting as a model were used.

AI-Garbo is now being used in a for Swedish industrial company SKF.

However, when asked by The Guardian, Garbo's relative Craig Reisfield said that AI-Garbo could also be considered for other roles:

I wouldn't say no, especially after seeing what I saw.

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AuthorTT News AgencyEnglish edition by Sweden Herald, adapted for our readers
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