According to calculations by Demand Sage, TikTok had 1.59 billion monthly users, making it one of the most used social media platforms in the world.
Only in the US, TikTok is used by 150 million people, making it the country with the most TikTok users, followed by Indonesia (107.69 million), and Brazil (91.75 million).
82-year-old Swede becoming a star
In this competitive social platform, an 82-year-old Swede has managed to stand out and get 1 million followers. It's an artist named Bo-Åke Andersson who lives and works in the small town of Sala. He has achieved this in an impressive 6 months and is one of Sweden's fastest-growing TikTok accounts.
Bo-Åke himself says that he doesn't know much about it and it was his son Isaac who came up with the idea and helps him with filming and uploading. Bo-Åke has been successful with the concept "Paint with me" where you get to see the artwork come to life. The success on TikTok has increased interest in Bo-Åke's art, which he is of course happy about.
There you have a heartwarming story, it's not too late to become an influencer! Here is a link to Bo-Åke Anderssons's TikTok account.
How to reach 1 million followers on TikTok
According to Entrepreneur, it's possible to reach 1 million followers within 24 months. Some important points in the strategy to reach 1 million followers on TikTok in 2025 are:
- A clear niche to stand out in the crowd
- Creative and appealing content
- High frequency of content creation
- Analyzing, measuring, and keeping up with trends
- And a genuine relationship with your audience.
