Volvo's Shift to Electric Cars Faces Scrutiny as Diesel Demand Persists

Pressed Volvo Cars may have chosen the wrong path. That assessment makes Aktiespararna. Maybe they should have continued with diesel cars for a longer period, says Mats Ekberg, who represents the interest organization.

» Published: April 03 2025

Volvo's Shift to Electric Cars Faces Scrutiny as Diesel Demand Persists
Photo: Björn Larsson Rosvall/TT

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Mats Ekberg attended the annual general meeting in Gothenburg and was one of the participants who asked questions to the board, including the new old CEO Håkan Samuelsson and the Chinese main owner and chairman Li Shufu, who attended for the first time since the listing in 2021.

The company, which has become somewhat of a people's stock, has hardly impressed the market with a price drop of almost 70 percent since the IPO. Mats Ekberg notes that the company's chosen path to focus on fully electrified models has not proven to be as successful as expected in some ways:

They aimed to only have electric cars, a year ago they discontinued the production of diesel cars, and now they see that the demand for electric cars is decreasing. Maybe they were a bit too quick with electric cars, he wonders.

He views the future development of Volvo Cars with some concern, especially in light of the tariffs on imported vehicles that President Donald Trump is now introducing.

It's clear that one is a bit worried about how it will end. It will be as Trump wants, either moving a larger part of production to the USA or focusing more on the Chinese market. It's a huge market, he says.

But where it's heading is hard to say.

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By TTEnglish edition by Sweden Herald, adapted for local and international readers

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