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        <title><![CDATA[Sweden Herald - Clas Björklund]]></title>
        <description><![CDATA[The latest Sweden Herald stories about Clas Björklund, in English.]]></description>
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            <title><![CDATA["Everyone drinks" – not anymore]]></title>
            <description><![CDATA[For several years, young people's alcohol consumption has decreased - but despite this, the perception that "everyone drinks" remains. It is difficult to compare with previous generations, says Mojtaba Ghodsi, CEO of IQ, whose recent report shows that young people continue to drink less and alcohol loses its status.]]></description>
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            <pubDate>Sun, 02 Nov 2025 06:42:46 GMT</pubDate>
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