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        <title><![CDATA[Sweden Herald - Zara]]></title>
        <description><![CDATA[The latest Sweden Herald stories about Zara, in English.]]></description>
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            <title><![CDATA[Extreme heat is forcing H&M to rethink clothing and collection timing]]></title>
            <description><![CDATA[Recurring heatwaves and extreme heat are posing new challenges for the fashion industry. Which materials and garments work best, and when should fall and winter collections be launched? H&M is one of several companies trying to find answers.]]></description>
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            <pubDate>Sat, 31 Oct 2026 11:00:26 GMT</pubDate>
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            <title><![CDATA[Extreme Heat Is Forcing H&M to Rethink What It Sells and When It Launches Collections]]></title>
            <description><![CDATA[Recurring heat waves and extreme temperatures are also posing new challenges for the fashion industry. Which materials and garments work best, and when should fall and winter collections actually be launched? H&M is one of several companies trying to find the answers.]]></description>
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            <pubDate>Mon, 26 Oct 2026 10:26:51 GMT</pubDate>
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            <title><![CDATA[H&M sales rise just 1% as CEO says turnaround is still too slow]]></title>
            <description><![CDATA[How will H&M get sales up and running again? The question has been asked a number of times now. At least the answer is not in the latest quarterly report.]]></description>
            <link>https://swedenherald.com/article/hm-posts-betterthanexpected-thirdquarter-operating-profit-of-sek-604-billion</link>
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            <pubDate>Thu, 24 Sep 2026 06:01:47 GMT</pubDate>
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            <title><![CDATA[H&M says it respects customers' limited budgets]]></title>
            <description><![CDATA[Clothing giant H&M is unaffected by the war in the Middle East - at least for now. However, CEO Daniel Ervér expects consumers to remain cautious. "We have great respect for the fact that our customers have limited budgets," he told TT.]]></description>
            <link>https://swedenherald.com/article/hms-firstquarter-profit-slightly-higher-than-expected</link>
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            <pubDate>Thu, 26 Mar 2026 07:04:20 GMT</pubDate>
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            <title><![CDATA[Zara clothes on sale in Russia again]]></title>
            <description><![CDATA[Zara clothes can once again be purchased in Russia, the Financial Times reports, despite the brands' Spanish owner Inditex claiming it has left the Russian market and has no plans to return.]]></description>
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            <pubDate>Tue, 02 Dec 2025 07:31:32 GMT</pubDate>
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            <title><![CDATA[Slight downturn on the Stockholm Stock Exchange]]></title>
            <description><![CDATA[The Stockholm stock exchange pointed weakly downwards during Wednesday's trading.]]></description>
            <link>https://swedenherald.com/article/cautious-trading-expected-on-the-stockholm-stock-exchange</link>
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            <pubDate>Wed, 11 Dec 2024 07:05:46 GMT</pubDate>
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            <title><![CDATA[Worse than expected for Zara's owner]]></title>
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            <pubDate>Wed, 11 Dec 2024 06:43:38 GMT</pubDate>
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